Account Director at CeroNegativo
Argentina
Account Director at CeroNegativo
Argentina
My Goal is to become a profficient multimedia advertiser, capable of handling campaings through all digital media channels, being able to manage the whole process, from Strategic planning, creative direction to production, having always the client's strategic business goals in mind.
Interactive Creativity - Campaign with concept
Strategic planning - New ideas for new media
WEB 2.0 Advertising - blogs, social networks, pod&video-casts, virals, etc
Search Engine Marketing
Web production - get sites done
(Privately Held; Marketing and Advertising industry)
April 2007 — Present (2 years 9 months)
Mi trabajo consiste más en darle vida a las marcas en el mundo digital que en ¨atender cuentas¨.
Estoy a cargo de la Dirección y el equipo de cuentas de la agencia.
Realizo propuestas creativas para actuales y nuevos clientes, abarcando desde la Estrateia de marca hasta el concepto creativo en el mundo digital.
Tengo amplia experiencia en: Hotsites, campañas de banners y Adwords, SEO y SEM, campañas virales (de verdad!), acciones mobiles, comunidades, contenidos generados por los usuarios, video, advergames entre otras.
Algunas marcas con quienes trabajamos: Unilever (Skip, Axe, Rexona y Ades), Clarin (GranDT, Ole, Pymes y Suple Si), Budweiser, Topper, Coca Cola (Sprie, Coca y Fanta), Dannet y Fiat entre otras.
www.ceronegativo.com
(Public Company; 51-200 employees; Marketing and Advertising industry)
July 2006 — April 2007 (10 months)
- Generation of Campaign proposal & online brand strategies
- Interactive Creativity (online media, SMS, HotSites, viral marketing, etc)
- Copy Writing
- Production coordination
- Account Managment for Nobleza Piccardo Brand (PallMall, Viceroy And Parissienes)
(Public Company; 11-50 employees; Marketing and Advertising industry)
May 2005 — July 2006 (1 year 3 months)
- SEO & SEM Consultant
- Creativity & concept for Websites, Hotsites and online campaings
- Email Marketing Consultant
- Account managment (Nextel, unicef, Rolling Stone)
- Research on new advertising technologies
- Development of Campaign, websites and Brand online stretegies Proposals
(Public Company; 51-200 employees; Online Media industry)
October 2004 — April 2005 (7 months)
BA , Advertising , 2002 — 2006
1993 — 2006
interactive advertising & design, new media communications, Movies, Music, innovative technology
IABargentina - Digital marketing commision
- Cannes Young Lions Ciber 2008, Oro.
Ganador de la medalla de oro en el concurso realizado por Film Suez y Terra, para competir en el Cannes Young Lions, representando a la argentina en la categoria Ciber.
- Diente de Bronce, Budweiser "Bud te lleva", 2007.